About Us
VisitWiltshire is a business led and partner based organisation, responsible for promoting Wiltshire by raising awareness and in doing so attracting more visitors and guests who stay longer, spend more and recommend the county to other potential visitors. We became a company limited by guarantee in August 2011, and became the official tourism marketing organisation for the county.
We provide services and expertise that supports the performance and growth of approximately 400 VisitWiltshire tourism partners from all sectors of the visitor economy, across the whole of Wiltshire and beyond. These include online and offline marketing, National Campaigns, Group and Travel Trade, high profile PR coverage, as well as business support including partner business services, regular industry e-news, advice, research and industry insight, advocacy, training opportunities and networking events.
Operating under an entirely private sector board of senior tourism specialists and supported by a core funding agreement with Wiltshire Council, the team continues to attract more partners and additional funding and income channels in order to grow Wiltshire’s visitor economy – which is currently worth in excess of £1.5billion attracting over 19.6 million visitors and supporting over 28,000 jobs.