About Us

VisitWiltshire's 2016/2017 Annual Review can be viewed below or downloaded here.

VisitWiltshire is a business led and partner based organisation, responsible for promoting Wiltshire outside of the county by raising awareness and in doing so attract more visitors and guests who stay longer, spend more and recommend the county to other potential visitors. We became a company limited by guarantee in August 2011 and Wiltshire Council, who are our primary funders, recognise us as the official tourism marketing organisation for the county as do the national tourism agencies including VisitEngland and VisitBritain.

We provide services and expertise that supports the performance and growth of over 600 VisitWiltshire tourism partners from all sectors of the visitor economy across the whole of Wiltshire and beyond.  These include On line and Off line marketing, National Campaigns, Group and Travel Trade programmes, high profile PR coverage, as well as business support including partner business services, fortnightly industry e-news, advice, research and industry insight, advocacy, training opportunities and networking events.

Operating under an entirely private sector board of senior tourism specialists and supported by a core funding agreement with Wiltshire Council, the team continues to attract more partners and additional funding and income channels in order to grow Wiltshire’s visitor economy – which is currently worth in excess of £1.5billion attracting over 19.6 million visitors and supporting over 28,000 jobs.  Download our 2016 - 2020 business plan for more information. 

These business pages are an essential part of the support VisitWiltshire provides to its partners. It explains our services, highlights new opportunities and is a rich source of information about current tourism matters.

2016-17 Annual Report

Get in touch:

To find out more about how VisitWiltshire can support your business please contact:

Tristan Holland
Partnership and Events Executive
tristanholland@visitwiltshire.co.uk
T:01722 349015
M:07435 788363   

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